The Ask
Expereo needed a 60-90s film to effectively convey the challenges faced by CIOs (Chief Information Officers) when applications underperform in various locations due to inefficient internet routing.
The aim was for the video to be used on their website, promoting the advantages of Expereo’s Enhanced Internet Service, highlighting how it elevates global application performance and meets the needs of the entire workforce.
Our Approach
We worked with fst to develop the visual concepts for the animated film, presenting 3 various routes that help to simplify the routing of data, including the concept of the 3D marble run.
Our approach focused on showcasing these benefits through an engaging animated film that illustrated the significance of predictable application performance across diverse locations. We showed this by creating a 3D animation of marbles travelling throughout a structured network which represents data flow and speed.
The Outcome
The final video was very well received by the clients from the Senior team to the CEO as they loved the unique animation that made the service easy to understand for CIOs. It was used across Expereo’s social pages and on the website to promote the service which stood out against competitors.
The senior team, right up to the CEO, are absolutely delighted with the end result!Huge thanks to Nicely Done. Until we ride again.
